Syncly Social Index

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Skincare

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Retinal vs retinol on video, September 2026

What is retinal?

Retinal, short for retinaldehyde, is a form of vitamin A used in skincare. It sits one step closer to retinoic acid than retinol does. Skin converts retinol to retinal, then retinal to retinoic acid, the form that acts on skin cells. Retinal skips the first step, which is why brands position it as a faster or stronger alternative to retinol.

On short-form video, retinal is mostly a K-beauty story. Korean brands hold eight of the ten most co-mentioned brands, and 41.7% of September retinal videos also mention retinol, often in side-by-side explainers.

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Share of category videos by month

Monthly share of category videos that mention the term.

2.5%
1.8%
1.6%
2.3%
Jun 26Jul 26Aug 26Sep 26

Top videos

The most-viewed videos mentioning the term this month.

@iamfainna · TikTokMedicube Retinal Volume Booster used on a stretch mark, week-by-week; caption tags the brandOpen on TikTok ↗
@lcmichelle · TikTokSpanish explainer: why retinal works faster than classic retinol, featuring Celimax Retinal ShotOpen on TikTok ↗
@kimberly.loaiza · InstagramBody-care routine for stretch marks with Medicube Retinal Volume Booster Cream (Spanish)Open on Instagram ↗
🔒 5 more videosEnter your work email to watch every example.

Which brands own the conversation

Share of the term’s videos that mention each brand.

Celimax27%
Medicube12%
Beauty of Joseon11%
Purito6.4%
Anua5.5%
Mixsoon5.3%
Numbuzin5.3%
SKIN10044.1%
Medik83.9%
The Ordinary2.9%

Most-mentioned products

Products named most often alongside the term.

ProductVideos
Celimax Retinal Shot Tightening Booster
1,022
Beauty of Joseon Revive Eye Serum (Ginseng + Retinal)
363
Medicube Retinal Volume Booster / Capsule Cream
284
Purito Retinol Retinal 2000 NAD+ Serum / Caffeine Eye Cream
200
Mixsoon PDRN Collagen Retinal 6 Capsule Serum
182
Numbuzin No.9 NAD+ Retinal Eye Cream
154
Medik8 Crystal Retinal
133
Verafect Boost Eye Patches (Retinal & Green Tea)
18

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Frequently asked questions

Both are forms of vitamin A. Retinal (retinaldehyde) is one conversion step closer to retinoic acid, the active form in skin, while retinol needs two steps. In September 2026, 1,864 short-form videos mentioned both, about 42% of all retinal videos, and around 400 framed them as a comparison.
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