Syncly Social Index
·
Wellness & Functional Drinks
·
Prebiotic soda on video, September 2026
What is prebiotic soda?
Prebiotic soda is a carbonated soft drink with added prebiotic fiber, sold as a lower-sugar alternative to regular soda. Prebiotics are types of fiber, such as inulin, that bacteria in the gut can feed on. Most prebiotic sodas have a few grams of sugar per can, compared with about 39 g in a 12 oz regular cola.
The best-known brands are Olipop and Poppi (owned by PepsiCo since 2025). Bloom Nutrition entered with Bloom Pop, a caffeine-free line. On video, creators talk about prebiotic soda mostly as a swap for regular soda and an ingredient in recipes. Health claims are a small part of the conversation, and this page reports what creators say, not what the drinks do.
Share of category videos by month
Monthly share of category videos that mention the term.
Top videos
The most-viewed videos mentioning the term this month.
Which brands own the conversation
Share of the term’s videos that mention each brand.
Most-mentioned products
Products named most often alongside the term.
| Product | Videos |
|---|---|
Bloom Nutrition Bloom Pop (all flavors) | 66 |
Bloom Nutrition Bloom Pop Crisp Apple (limited fall flavor) | 47 |
Olipop Caramel Apple / Crisp Apple | 6 |
Poppi Poppi in dirty soda recipes | 5 |
Poppi Poppi Lift (upcoming energy drink) | 4 |
Unlock the full data
Enter your work email to see every row in the gated tables on this page.
What this means for marketers
A fall bump, from a small base
Share of wellness video rose from 0.39% in August to 0.71% in September (+84%), on 167 videos. It is still below June's 1.30%, which is less comparable.
A seasonal flavor moved the category
Bloom appears in 49% of prebiotic soda videos, and Bloom Pop Crisp Apple alone in 47. A limited fall flavor gave creators a reason to post.
Poppi and Olipop live in other people's videos
Poppi (36 videos) and Olipop (30) are often tagged in food, recipe and day-in-the-life posts. Caption and hashtag tracking misses this, and so do brand-only searches.
Recipes beat reviews
The best-performing on-topic videos use the soda as an ingredient: stacked water with orange Poppi (76K) and an Olipop dirty float (33K). Recipe creators are a natural fit for seeding.
Health talk is quiet
Only 10 September videos mention gut health and 12 mention fiber. Creators sell taste and swaps, not benefits, which keeps the conversation away from claims that draw scrutiny.
