Lululemon | TikTok Brand Insight

Based on social media posts, discussions about Lululemon focus on four main themes:

• Products: People frequently talk about the wide range of Lululemon items they own or want, including tops, leggings, jackets, and accessories like belt bags.

• Shopping: Many posts are about the shopping experience, such as visiting outlet stores, sharing purchase "hauls," and discussing new product releases.

• Style: Lululemon is often featured in fashion posts, particularly for the "athleisure" trend, showing how people wear the brand for everyday outfits, work, or activities like Pilates.

• Brand Comparisons: The brand is often compared to other popular activewear and fashion companies, including Alo, Nike, Adidas, and Gymshark.